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Website Translation Services That Fit Your Workflow
MotionPoint by MarketFully provides a fully managed concierge-level technology that translates and optimizes websites, mobile apps, single page applications, secure-login portals, and software platforms. We use a smart mix of human and AI translation and can deploy projects in as little as 60 days. MotionPoint customers are only responsible for managing the English versions; our team handles the technical complexities behind localization, requiring minimal IT integrations.
Localization Services and Technology
MotionPoint by MarketFully is the global leader in multilingual website, portal, & app localization, with 26 years of experience empowering enterprises to create, manage, & optimize digital experiences tailored to any market and culture. Its flagship technology is Adaptive Translation™, which blends human linguistic expertise with artificial intelligence to deliver the best possible translation quality at the lowest possible cost.
MotionPoint's Adaptive Translation
MotionPoint's Adaptive Translation delivers human-quality translations at a fraction of the cost by pairing AI-driven technology with human expertise where it matters most. It works through three components: Memory Optimizer reuses previously translated content so you never pay to translate the same phrase twice; Brand Voice AI turns your style guide and glossary into translations that mirror your brand's tone and terminology, achieving up to 65% higher quality than generic machine translation; and AdaptiveQE scores quality in real time, routing only content below your chosen threshold to a professional translator for review. This human-in-the-loop approach lets AI handle the bulk of the work while people refine only what needs it, driving major cost savings while still delivering human-quality results, with new content deployed in as little as one business day.
Built for Global Brands
Pioneer of Proxy Technology
- MotionPoint is the inventor and pioneer of proxy technology in the translation industry. For over 25 years it has identified all the pain points of the translation lifecycle and smartly engineered its proxy technology and services accordingly.
Fully Hands-Off vs. "Technology-Only" or "Translation-Only" Competitors
- MotionPoint draws a sharp line between itself and two competitor types:
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Technology-Only vendors: require you to implement, set up and operate the solution on your own, demanding a large development team: MotionPoint's proxy is fully hands-off instead.
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Translation-Only agencies: their business model centers on maximizing translation spend, with technologies not optimized to reduce translation volume/costs, resulting in customers paying extra for repetitive or unnecessary translations.
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Superior Content-Detection (Especially Dynamic Content)
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MotionPoint has a distinct advantage in handling hard-to-find content that requires translation; dynamic, JavaScript-embedded content that competitors' IT teams must manually identify, MotionPoint's solution resolves seamlessly.
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MotionPoint's server-based proxy captures the entire web presence, including dynamic content and images with embedded text ensuring complete, consistent translation without the gaps seen in browser-based proxies.
Ownership of Translation Memory
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Translation Memory is a customer's intellectual property, and they always have access to it.
HTML Example
A paragraph is a self-contained unit of a discourse in writing dealing with a particular point or idea. Paragraphs are usually an expected part of formal writing, used to organize longer prose.
Why Key Content
Key Content by MarketFully is a global content marketing agency whose primary offering is multilingual content creation, designed to help brands grow their presence internationally .
Subject Matter Expertise (SME)
Only about 5% of writers, translators, & editors who apply are accepted, yet they still maintain a network spanning over 75 markets.
Outcome-Focused Marketing Services
Custom content marketing strategies that increase online discoverability, awareness, or engagement unique to every brand and market.
High Domain Authority of Content
Original content that builds rankings and trust.
Culturally Fluent Content
Key Content’s process emphasizes creating content from scratch using local editors, and marketers that know your brand rather than starting with AI translation.
Human-Driven Expertise:
Our solution is human-led primarly, and can be tech-enabled with AI if needed.
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150K
Projects completed
Our platform supports 200+ markets, offering broad coverage to meet global business needs.
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75
Markets serves
We support 130+ currencies, enabling seamless transactions across the globe.
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5K
Content creators
Number 1 In customer report analysis.
Works with Your Stack
MotionPoint's Connected Platform brings Adaptive Translation directly into your existing CMS or applications through pre-built connectors and an API. New content is automatically sent to MotionPoint, translated to match your brand voice, and returned ready to publish, all without copying, pasting, or reformatting. It works with platforms like Adobe Experience Manager, Drupal, WordPress, Figma, and Salsify, letting you scale into new markets while keeping translation inside your own workflows.
Take Your Liferay Content Global with MarketFully
Liferay's built-in localization handles the mechanics of multiple languages and MarketFully brings the meaning. MarketFully pulls source content from Liferay (via a localization framework), transcreates it rather than translating it literally, and populates culturally fluent variants back into the correct localized fields. The result, a campaign doesn't just appear in Spanish; it reads as if it were written by a native marketer in that market, preserving brand voice, tone, and intent while respecting local idiom and culture. Human-in-the-loop editorial review ensures nothing ships that would erode trust.